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The Ophthalmologist / Issues / 2025 / November / Stop Chasing Patients. Start Choosing Partners / Notecards
Practice Management Business and Entrepreneurship Discussion

Stop Chasing Patients. Start Choosing Partners

Why your next growth leap won’t come from getting more leads —but from choosing better ones

By Rod Solar 11/13/2025 4 min read

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article Full Article subject Summary summarize Notecard

1. Focus on ideal patients instead of general demographics.

2. Use the Ideal Client Profiler for identifying high-value patients.

3. Long-term relationships increase patient loyalty and referrals.

4. Patients should share common traits like valuing optimization and quick decision-making.

5. Attract the right clientele to enhance revenue and efficiency.

About the Author(s)

Rod Solar

Rod Solar is Director of Practice Development at LiveseySolar, London, UK and a Scalable Business Advisor

More Articles by Rod Solar

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