Rod Solar
Rod Solar is Director of Practice Development at LiveseySolar, London, UK and a Scalable Business Advisor
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Sixteen Weeks to Launch!
July 15, 2024
How to build a thriving ophthalmology private practice
7 min read
The 10 Commandments of Advertising for Vision Correction Clinics
October 29, 2024
Rules to help you create campaigns that drive results and grow your practice
4 min read
One Avatar, One Product, One Channel: The Simplified Marketing Strategy That Works
January 8, 2025
Rod Solar outlines a marketing framework to help you attract the right patients, grow your practice, and become the go-to expert for your offering
5 min read
A Step–by–Step Guide to Hiring and Building a Team for Your Eye Surgery Practice
January 28, 2025
When to hire, who to hire, and how scale your practice efficiently at every revenue stage
6 min read
(Pro)motion Pictures
January 11, 2017
Producing your own videos isn’t costly and could boost your profile online
1 min read
Great Consultations
September 12, 2014
Understanding what the Dickens motivates people to consider undergoing an elective ophthalmic procedure will help you guide them to a conclusion that’s right for them
1 min read
The Ideal Exit: How to Retire on Your Terms
February 25, 2025
Five exit strategies every eye surgery practice owner should know
5 min read
Professional Envy and Its Impact on the Industry
March 24, 2025
Rod Solar looks at “the hidden force shaping ophthalmology”
5 min read
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