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The Ophthalmologist / Authors / Bernie Ursell

Bernie Ursell

Bernie Ursell is Managing Partner at ArtiaCo. and a senior consultant in ophthalmology and medical communications, with over 30 years’ experience working with clinicians, industry, and global eye-health organizations on education, engagement, and strategy. She can be reached at b.ursell@theartiaco.com

  • Contributions

Doctors, Industry, and the Uneasy Art of Collaboration: Is It Worth It?

February 3, 2026

Doctors and industry need each other more than ever, yet collaboration can still feel clumsy and transactional

3 min read

Doctors, Industry, and the Uneasy Art of Collaboration: Is It Worth It?

The Most Influential Conversations in Ophthalmology Aren’t on the Podium

March 12, 2026

How WhatsApp is quietly shaping clinical practice

3 min read

The Most Influential Conversations in Ophthalmology Arent on the Podium

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